Health and wellness is a 4.2 trillion dollar industry. Throw performance and "success" in there, and we’re probably talking over 6 trillion dollars, or half the entire GDP of China. And yet, as individuals and communities we are struggling to be well and sustain peak performance without burning out.

The problem is simple: so much of what the health, wellness, and performance industry is selling doesn’t work. If it did, it wouldn’t be a trillion dollar industry. Regardless of what the marketers or self-improvement bros want you to think, wellness is not a lotion, potion, or pill; you can’t “hack” your way to peak performance or sustainable success.

At the The Growth Equation, our goal is to be a signal amidst so much noise. We are dedicated to bringing you practical, no-nonsense, and evidence-based information, tools, and practices to help you cultivate performance, well-being, and sustainable success. We know there is demand for this. Our over 25,000 newsletter subscribers tell us as much every Thursday!

So why Patreon? And why now?

We want to keep working on The Growth Equation. Sharing what we’ve learned through our experiences researching, writing, and coaching; getting to the essence of what really works for health, well-being, and sustainable success (not nonsense "hacks''); and creating a community around all of this has always been what excites us most. This is at the heart of what The Growth Equation is all about. Our newsletter and podcast allow us to go deeper than a single tweet or Instagram post, and to explore important topics in all their complexity and nuance. We don’t charge anything to read or listen to any of our content, and we plan to keep it that way. We are also unique in that we don't have sponsorship for our newsletter or podcast. The reason for this simple: so much of what we get pitched—supplements, miracle algae that prevents cancer, cockamamie branded diets, and products that help you read 100 books a year without actually reading—flies in the face of what we stand for.

But we do put a ton of time and energy into the newsletter and the podcast. We thoroughly enjoy creating both, but we've also got kids and dogs to feed and rent to pay. So we're launching this Patreon, which gives you all the opportunity to support us and get some really cool exclusive deals, and it helps us to keep producing the high-quality and high-value content we strive to create.

Thank you for your support!