Shantell Bancroft

Shantell Bancroft

is creating Contemporary West Indian Inspired Fashion + Jewellery

0

patrons

$0

per month

HEY ISLAND GIRL!!
There is a reason why you can't go into the clothing section of a department store, attract the attention of a sales advisor and request' send me to your Caribbean Inspired printed garments + jewellery please''.

Unlike our African sisters and brothers, West Indian people, don’t have the freedom, luxury or ease to go down to the high street and grab something off the rack, which empowers me, US as Black West Indian woman. The Caribbean aesthetic is completely invisible within the fashion industry and mainstream media.

Without this coverage and mainstream media validation from mags such as Vogue or Elle, or invitations to Caribbean designers to attend Fashion Week with collections promoting the aesthetic/culture/heritage/history....people like me + you can't buy products which reflect the significance of our cultural identity. You can read my interview / RANT on this topic right here.

I made an intentional decision to shift the focus of my design aesthetic and my business model after years and years of carrying feelings of frustration and tiredness from feeling my Caribbean culture was invisible within the British fashion industry. I wanted me and my brand, to be part of the solution. To be at the head of making change.

🌴The Urban Tiger was born way back in 2005 (formally Brownsugar London). My mission with the brand back then was to create statement fashion and accessories for all and every woman -who wanted to feel confident and fierce. Then in 2012 something happened. 

I was designing a new collection of garments inspired by my love the Afro and my adventures on the Island of Barbados (my Island) . I struggled for weeks to find textile prints which represented the Caribbean aesthetic. In the end, I was forced to give up.

As a proud West Indian, having to accept, contemporary fashion inspired by  Caribbean culture wasn't available - made me feel so sad and underappreciated. Frustrated I decided to solve the problem, by illustrating my own prints. At that same, I time found a new purpose for my company. To inspire my products around the heritage and culture of the Islands. To ensure shopping freedoms to West Indian women worldwide.

We can all be part of one Tribe working on one solution. Here is how...

My designs are inspired by Barbados, Caribbean; history, heritage, Tribes, culture. Nature, wildlife and the power of Play, are contributing elements of influence.

By pledging each month you help me to keep...
creating clothing + jewellery collections,  design new product editions, do office stuff, purchase materials, equipment, production, marketing, attend art markets, craft shows, Pop Up Shops, make great videos,  possibly rent studio space....OMG that would be awesome-sauce....keep the lights on, manage bookkeeping and keep general life afloat, without the worry and stress of figuring out how I’m gonna, do all that jazz.

I will be able to serve women with products that tune into how they feel about themselves, how they feel about being West Indian and their connection to the wider community. In exchange, you will get some Thank You perks and supa sexy rewards ( sexy as in great) gifts from Me + 🌴The Urban Tiger. 

SHARING THE LOVE....
Your monthly pledge also helps me to make videos that help...
fellow fashion designer/makers work through the bucket load of tasks, indecisions, questions and internal struggles that come up when building a brand. That keeps US up at night + are threatening our creative genius, self-belief and general swag. :) 

HOW IT WORKS...
Just choose how much you want to pledge per month (even £1 makes a huge difference!)- You will be charged for the month you are in and have access to all past resources, you will be charged every first of the month from that point forward, you can edit or cancel your pledge anytime you want.

Thanks for taking the time to stop by. 
Mwua!
Tiers
SHOUT OUT+PERSONAL THANK YOU EMAIL
$1 or more per month

Pledge £1.00 SHOUT OUT + PERSONAL THANK YOU EMAIL + SEE THINGS IM INSPIRED BY Hey Tiger, thanks Hun this means so much to me. Your support is really valued. 


·  PLUS a personal thank you email direct to your inbox from you’re
  new fan…me!

· PLUS a list of topics I’m pondering and exploring as inspiration for
   new ideas . 

· PLUS a new supporter shout out on one of TUT social media
  platforms.

· Plus access to my special patreon only email list…. so I can send
 you goodies from my larger projects or tiers once and a while. x I
 am soooo grateful for your pledge!!

Pledge £3.00 DOWNLOAD
$3 or more per month

Pledge £3.00 DOWNLOAD  Tiger you are making me blush with
appreciation! You will get all of the above, 


· PLUS a signed colour in image of - ‘My Mona’ original art  illustration. This is a  digital download .  Mona is very dear to my heart. She is my big Afro haired Caribbean Queen… West Indian Goddess, Amer Indian Princess, Kalinago Chief, Garifuna Priestess!!

RANDOM SURPRISES + A HUG
$5 or more per month

  Pledge £5.00  RANDOM SURPRISES  + A HUG

Woweee this is incredibly generous of you. 

You will get access to all of the above,


· PLUS A big hug next time I see you! 

· PLUS I will send random surprises to your inbox- I will share extra
 stuff with you once in a while. Including recordings of a personal
 audio diary I keep of how I’m progressing with a project, managing
TUT, things I can’t decide on…feelings I’m feeling…situations I’m
fretting over both – business + personal. I’ve never shared these
publicly. Some of these things I don’t want to ever see the internet.
I’ll send some of these digital tidbits to you. I’m always open to feed back.

STYLE GUIDE + TRAVEL PACKING GUIDE
$10 or more per month

  

Pledge £10.00 JEWELLERY STYLE GUIDE + TRAVEL PACKING STRATEGIES Tiger, this is a lot to pledge to an designer each month. I am really feeling how much you value community support. You are really helping me to continue to create great products. I will give you all of the above…


· PLUS access to ‘How To Take The Pain Out Of Travelling With
  Huge Ass Jewellery’ PDF guide. - also for small size earrings  
 (£2.99 value) 

· PLUS access to ‘ When Blue Skies Turn Grey- Summer Styling
 Hack’ PDF Styling strategy w/ outfit ideas for peeps who suffer
 with SAD. (£2.99 value)

· PLUS FREEEEE access to ‘How To Style Your Festive Party Outfit ’
 PDF guide (£5.00 value) currently editing this

· PLUS FREEEEE access to ‘Styling Statement Earrings w/
 Statement High +  Asymmetric Necklines Made Easy’
 PDF guide (£3.00 value) Currently writing this

· Plus access to any future style guides as I create them.

30 MIN WEBCHAT + Q & A
$17 or more per month only 15 left

  

Pledge £17  15  spots available) . Hey Lovely Tiger. Thank You!! My gratitude is un-done. You will receive everything above, the whole shebang… 


· PLUS a cuppa with me on a patreon only Webchat every four months. I’ll be knocking back my fav tea - Twinnings Ginger Spice…oh yasss chille!!! I’ll give you some insight into my life as biz owner and Fashion Designer. We will discuss serious stuff – mind-set, personal style, body consciousness, Caribbean adventures, discuss our value in history + society, Island traditions we wanna keep alive and share with each other where we shop and attend events for all things West Indian. You can ask me questions too. 

· PLUS…These chats will mostly happen in the studio, because that’s where I spend most of my time. However, as long as I have sufficient internet service-  from time to time this could include – a chat outdoors one on one of my inspiration trips , a chat on a purchasing trip and a chat wherever I’m setting up a temporary studio.

I’m not able to do these live chats with a large group - I’m a happy introvert :)  . So this tier has limited spots! 

1 HR PRIVATE LIVE STREAM PROGRESS UPDATE
$20 or more per month only 10 left

  Pledge £20.00 10 spots available) 1 HOUR PRIVATE LIVE STREAM PROGRESS UPDATE Hey Tiger way to kill me with kindness. Thank you for supporting me + TUT with this dope ass pledge each month. You will receive all of the above….


· PLUS Watch me work on a 1 hour Live Stream. It is a miss conception that artists/ designers sit and draw all day, every day . So this Live stream will occur  bi- monthly during the whole design + production process of new collections….that’s initial designs right through to finished samples! The design + making process generally takes a year to complete, and my aim is to produce a new collection every 18 months….I hope you’re ready to spend a lot of time with me! I’ll turn the camera on myself  either- sketching, drawing, cutting patterns, sewing, or styling for a shoot - in the studio. We will chat even if I’m not currently creating new clothing/ jewellery , or much of anything on that day.  Patreons decide what they wanna see me doing or if they just fancy a cuppa and a chat with me. 

· PLUS I’ll share with you my art supplies, equipment, how I use and store them. I will show you what my work bench looks like + what’s on it at the mo’. Plus you will get to access to preview the collection before its public release.  I’m not able to do this with a large group - I’m a happy + secure  introvert :)  . So this tier has a limited spots!

DESIGNERS LETS GET TOGETHER +1 HR CHAT
$27 or more per month

  Pledge £27.00 LETS GET TOGETHER - 1 HOUR GROUP MEET UP + CHIN WAG VIA SKYPE Hey beautiful fashion designers / makers!  Wooeee. Your support is so appreciated. You will receive all of the above perks,

 

· PLUS a bi-monthly group patreon-only hangout with me via Skype  over a cuppa or something stronger,  to talk through what you are working on or working through that you need the support and shared advice of the designer / maker community to leap frog. *****These chats will be recorded*** 

  · PLUS DISCORD TOGETHER ROLE ,  a private page on discord
  where you can chat with me bi-monthly , in private.

 · PLUS acknowledgment of your support in the next five videos, and in the description of all future videos ( if you wish not to be, to let me know).  

· PLUS access to any eCommerce website building cheat sheets /resources i'm working on or planning to release...i'm currently working on several. 


A PAIR OF SMALL HANDMADE EARRINGS
$85 or more per month only 4 left

 Pledge £85.00 4 spots available) AN EXCLUSIVE PAIR OF SMALL HANDMADE STERLING SILVER EARRINGS + LIVE STREAM OF DESIGN BEING MADE  – Hey Tiger JEEEZE LOUISE... I’m blown away by your commitment to supporting Me + TUT. Thank You for this absolute gift of kindness each month. You will receive all of the above….


· PLUS After 1 complete year of pledging at this level, I will send you a pair of handmade ( with love + appreciation) Patreon ONLY Sterling Silver earrings, designed + made by me . Patreons will help me design the piece, choose materials, colours and watch me make it on a live stream over a cuppa and a chat. I want to produce something really special for you. The only way to do this is to take my time and work with Patreons throughout the design process. I also will need to ‘road test’ the prototype  design for a couple months to make sure the earrings will stand up to being worn constantly. This is a one time thank you, I adore you, gift from me. Beautiful things take time dude. So this tier has a limited spots!!




Goals
0 of 200 patrons
When I reach 200 Patreons
Collaborate with Patreons on choosing + producing a small run of paper/ digital goods to be part of a special 'Christmas/Kwaanza' shop on the website. I will produce these goods in time for the festive season so you guys have more gift options.
1 of 5

HEY ISLAND GIRL!!
There is a reason why you can't go into the clothing section of a department store, attract the attention of a sales advisor and request' send me to your Caribbean Inspired printed garments + jewellery please''.

Unlike our African sisters and brothers, West Indian people, don’t have the freedom, luxury or ease to go down to the high street and grab something off the rack, which empowers me, US as Black West Indian woman. The Caribbean aesthetic is completely invisible within the fashion industry and mainstream media.

Without this coverage and mainstream media validation from mags such as Vogue or Elle, or invitations to Caribbean designers to attend Fashion Week with collections promoting the aesthetic/culture/heritage/history....people like me + you can't buy products which reflect the significance of our cultural identity. You can read my interview / RANT on this topic right here.

I made an intentional decision to shift the focus of my design aesthetic and my business model after years and years of carrying feelings of frustration and tiredness from feeling my Caribbean culture was invisible within the British fashion industry. I wanted me and my brand, to be part of the solution. To be at the head of making change.

🌴The Urban Tiger was born way back in 2005 (formally Brownsugar London). My mission with the brand back then was to create statement fashion and accessories for all and every woman -who wanted to feel confident and fierce. Then in 2012 something happened. 

I was designing a new collection of garments inspired by my love the Afro and my adventures on the Island of Barbados (my Island) . I struggled for weeks to find textile prints which represented the Caribbean aesthetic. In the end, I was forced to give up.

As a proud West Indian, having to accept, contemporary fashion inspired by  Caribbean culture wasn't available - made me feel so sad and underappreciated. Frustrated I decided to solve the problem, by illustrating my own prints. At that same, I time found a new purpose for my company. To inspire my products around the heritage and culture of the Islands. To ensure shopping freedoms to West Indian women worldwide.

We can all be part of one Tribe working on one solution. Here is how...

My designs are inspired by Barbados, Caribbean; history, heritage, Tribes, culture. Nature, wildlife and the power of Play, are contributing elements of influence.

By pledging each month you help me to keep...
creating clothing + jewellery collections,  design new product editions, do office stuff, purchase materials, equipment, production, marketing, attend art markets, craft shows, Pop Up Shops, make great videos,  possibly rent studio space....OMG that would be awesome-sauce....keep the lights on, manage bookkeeping and keep general life afloat, without the worry and stress of figuring out how I’m gonna, do all that jazz.

I will be able to serve women with products that tune into how they feel about themselves, how they feel about being West Indian and their connection to the wider community. In exchange, you will get some Thank You perks and supa sexy rewards ( sexy as in great) gifts from Me + 🌴The Urban Tiger. 

SHARING THE LOVE....
Your monthly pledge also helps me to make videos that help...
fellow fashion designer/makers work through the bucket load of tasks, indecisions, questions and internal struggles that come up when building a brand. That keeps US up at night + are threatening our creative genius, self-belief and general swag. :) 

HOW IT WORKS...
Just choose how much you want to pledge per month (even £1 makes a huge difference!)- You will be charged for the month you are in and have access to all past resources, you will be charged every first of the month from that point forward, you can edit or cancel your pledge anytime you want.

Thanks for taking the time to stop by. 
Mwua!

Recent posts by Shantell Bancroft

Tiers
SHOUT OUT+PERSONAL THANK YOU EMAIL
$1 or more per month

Pledge £1.00 SHOUT OUT + PERSONAL THANK YOU EMAIL + SEE THINGS IM INSPIRED BY Hey Tiger, thanks Hun this means so much to me. Your support is really valued. 


·  PLUS a personal thank you email direct to your inbox from you’re
  new fan…me!

· PLUS a list of topics I’m pondering and exploring as inspiration for
   new ideas . 

· PLUS a new supporter shout out on one of TUT social media
  platforms.

· Plus access to my special patreon only email list…. so I can send
 you goodies from my larger projects or tiers once and a while. x I
 am soooo grateful for your pledge!!

Pledge £3.00 DOWNLOAD
$3 or more per month

Pledge £3.00 DOWNLOAD  Tiger you are making me blush with
appreciation! You will get all of the above, 


· PLUS a signed colour in image of - ‘My Mona’ original art  illustration. This is a  digital download .  Mona is very dear to my heart. She is my big Afro haired Caribbean Queen… West Indian Goddess, Amer Indian Princess, Kalinago Chief, Garifuna Priestess!!

RANDOM SURPRISES + A HUG
$5 or more per month

  Pledge £5.00  RANDOM SURPRISES  + A HUG

Woweee this is incredibly generous of you. 

You will get access to all of the above,


· PLUS A big hug next time I see you! 

· PLUS I will send random surprises to your inbox- I will share extra
 stuff with you once in a while. Including recordings of a personal
 audio diary I keep of how I’m progressing with a project, managing
TUT, things I can’t decide on…feelings I’m feeling…situations I’m
fretting over both – business + personal. I’ve never shared these
publicly. Some of these things I don’t want to ever see the internet.
I’ll send some of these digital tidbits to you. I’m always open to feed back.

STYLE GUIDE + TRAVEL PACKING GUIDE
$10 or more per month

  

Pledge £10.00 JEWELLERY STYLE GUIDE + TRAVEL PACKING STRATEGIES Tiger, this is a lot to pledge to an designer each month. I am really feeling how much you value community support. You are really helping me to continue to create great products. I will give you all of the above…


· PLUS access to ‘How To Take The Pain Out Of Travelling With
  Huge Ass Jewellery’ PDF guide. - also for small size earrings  
 (£2.99 value) 

· PLUS access to ‘ When Blue Skies Turn Grey- Summer Styling
 Hack’ PDF Styling strategy w/ outfit ideas for peeps who suffer
 with SAD. (£2.99 value)

· PLUS FREEEEE access to ‘How To Style Your Festive Party Outfit ’
 PDF guide (£5.00 value) currently editing this

· PLUS FREEEEE access to ‘Styling Statement Earrings w/
 Statement High +  Asymmetric Necklines Made Easy’
 PDF guide (£3.00 value) Currently writing this

· Plus access to any future style guides as I create them.

30 MIN WEBCHAT + Q & A
$17 or more per month only 15 left

  

Pledge £17  15  spots available) . Hey Lovely Tiger. Thank You!! My gratitude is un-done. You will receive everything above, the whole shebang… 


· PLUS a cuppa with me on a patreon only Webchat every four months. I’ll be knocking back my fav tea - Twinnings Ginger Spice…oh yasss chille!!! I’ll give you some insight into my life as biz owner and Fashion Designer. We will discuss serious stuff – mind-set, personal style, body consciousness, Caribbean adventures, discuss our value in history + society, Island traditions we wanna keep alive and share with each other where we shop and attend events for all things West Indian. You can ask me questions too. 

· PLUS…These chats will mostly happen in the studio, because that’s where I spend most of my time. However, as long as I have sufficient internet service-  from time to time this could include – a chat outdoors one on one of my inspiration trips , a chat on a purchasing trip and a chat wherever I’m setting up a temporary studio.

I’m not able to do these live chats with a large group - I’m a happy introvert :)  . So this tier has limited spots! 

1 HR PRIVATE LIVE STREAM PROGRESS UPDATE
$20 or more per month only 10 left

  Pledge £20.00 10 spots available) 1 HOUR PRIVATE LIVE STREAM PROGRESS UPDATE Hey Tiger way to kill me with kindness. Thank you for supporting me + TUT with this dope ass pledge each month. You will receive all of the above….


· PLUS Watch me work on a 1 hour Live Stream. It is a miss conception that artists/ designers sit and draw all day, every day . So this Live stream will occur  bi- monthly during the whole design + production process of new collections….that’s initial designs right through to finished samples! The design + making process generally takes a year to complete, and my aim is to produce a new collection every 18 months….I hope you’re ready to spend a lot of time with me! I’ll turn the camera on myself  either- sketching, drawing, cutting patterns, sewing, or styling for a shoot - in the studio. We will chat even if I’m not currently creating new clothing/ jewellery , or much of anything on that day.  Patreons decide what they wanna see me doing or if they just fancy a cuppa and a chat with me. 

· PLUS I’ll share with you my art supplies, equipment, how I use and store them. I will show you what my work bench looks like + what’s on it at the mo’. Plus you will get to access to preview the collection before its public release.  I’m not able to do this with a large group - I’m a happy + secure  introvert :)  . So this tier has a limited spots!

DESIGNERS LETS GET TOGETHER +1 HR CHAT
$27 or more per month

  Pledge £27.00 LETS GET TOGETHER - 1 HOUR GROUP MEET UP + CHIN WAG VIA SKYPE Hey beautiful fashion designers / makers!  Wooeee. Your support is so appreciated. You will receive all of the above perks,

 

· PLUS a bi-monthly group patreon-only hangout with me via Skype  over a cuppa or something stronger,  to talk through what you are working on or working through that you need the support and shared advice of the designer / maker community to leap frog. *****These chats will be recorded*** 

  · PLUS DISCORD TOGETHER ROLE ,  a private page on discord
  where you can chat with me bi-monthly , in private.

 · PLUS acknowledgment of your support in the next five videos, and in the description of all future videos ( if you wish not to be, to let me know).  

· PLUS access to any eCommerce website building cheat sheets /resources i'm working on or planning to release...i'm currently working on several. 


A PAIR OF SMALL HANDMADE EARRINGS
$85 or more per month only 4 left

 Pledge £85.00 4 spots available) AN EXCLUSIVE PAIR OF SMALL HANDMADE STERLING SILVER EARRINGS + LIVE STREAM OF DESIGN BEING MADE  – Hey Tiger JEEEZE LOUISE... I’m blown away by your commitment to supporting Me + TUT. Thank You for this absolute gift of kindness each month. You will receive all of the above….


· PLUS After 1 complete year of pledging at this level, I will send you a pair of handmade ( with love + appreciation) Patreon ONLY Sterling Silver earrings, designed + made by me . Patreons will help me design the piece, choose materials, colours and watch me make it on a live stream over a cuppa and a chat. I want to produce something really special for you. The only way to do this is to take my time and work with Patreons throughout the design process. I also will need to ‘road test’ the prototype  design for a couple months to make sure the earrings will stand up to being worn constantly. This is a one time thank you, I adore you, gift from me. Beautiful things take time dude. So this tier has a limited spots!!