Ochani Lele is creating "Lele's Lotions, Potions, and Magickal Things."
58

patrons

My journey in fragrance is an amazing one. It all began with a spell. I was mourning the end of my marriage, and bestie Flavia was feeling less than prosperous. It was last June, early evening when the air was still hot and sticky and both of us were moving slow because of the heat. Out of the blue she asked me, “Can any of your tricks fix us?” For a moment, I had to wonder, “which of my old tricks could help us?” When she saw my blank stare, she said, “Spell, Stuart. Do you have a spell that could fix us?” The look of relief on my face must have been obvious when I said, “Oh. Witch-trick. Not which ‘trick’!”

Yes, it was that kind of day. As a practicing witch for four decades (my first spell being an attempt to raise the dead at age 11), I had more tricks in my spell-book than a prostitute; but as a former fetish worker (a career I ended in my 20s, thank you very much), I did have those kinds of tricks, too. I remember telling her, “I can conjure up something!” That night, I was hard at work.

Some spells are pure genius. Some are works of art. And sometimes, the genius that fuels magick is a piece of fucking art. That’s exactly what I conjured that night, and life changed for both of us. Things moved so quickly that for a day, “I” thought I messed up the spell. But a few days later, things settled for us. A $10,000, museum quality quartz cluster fell into my lap for a mere fraction of its worth. A weekend of exotic dancing netted her $8,000. Crazy coincidences kept coming from nowhere. Job losses, new boyfriends, some crazy brainstorming, and a plunge into the unknown soon followed. Neither of us knew what we wanted, but we both loved what we got. Somewhere in all of that, Lele’s was born.

It had to be the witchcraft, because I had no money and no business knowledge (and I’m a bit short on business sense as well). What I did have was a recipe book full of what I term “heirloom magick” and a lifetime spent working with magick and spells. I also had $1,250.00 in my pocket; and I threw that money and my caution to the wind, starting a magickal house of fragrance. Keep in mind that when I left a comfortable life in Orlando, Florida, to become a full-time RVr in California, my family, friends, and readers thought I’d cracked my cauldron (and in hindsight, I had); but when I started my business venture out of that same RV, they knew my cauldron was cracked, crusted, and rusted.

Who could blame them? In my defense – I had none. Insanity and genius are often mistaken for each other, as are the qualities of impulsiveness and determination. Was it insane of me to trust the universe and act impulsively? It was. But do I always land on my feet? I do.

My small investment tripled itself my first month, and I’ve been in the black since the beginning. Like I wrote earlier, it had to be the witchcraft, because except for the magick, I still have no idea what I’m doing. Thankfully, Flavia is coming on board to manage Lele’s financial side, so I can focus on what I do best: magick and making magickal compounds.

So, I’m grateful for everyone’s support on this crazy journey of mine. And I’d like to thank you, all of you, for joining me. Most of you know little about witchcraft, and that’s okay, because I know nothing about running a business. We are meant for each other! This is a very special project, and we are all very special people making a whole lot of magick. At Lele’s, you’ll soon discover that magick like this magick, our collective magick, it’s normal. And our normal will never be boring.

Welcome to the magickal world. Welcome to Lele’s, where magick is normal, and normal is never boring!

Tiers
Blog Access Only
$5 or more per month
While there might not be a new opening for patrons receiving magickal fragrances s a reward, there are plenty of openings for patrons who only want to read my blog. Two or three times a week I'll be writing about life, magick, the religion, magickal fragrances I'm creating or compounding -- really, you might be able to find almost anything here. But you will have to subscribe to read it. So click the button, grab your mouse, and scroll through what's here. And remember: I'm not referred to as the godfather of scandal (and all things scandalous) for nothing! 


My journey in fragrance is an amazing one. It all began with a spell. I was mourning the end of my marriage, and bestie Flavia was feeling less than prosperous. It was last June, early evening when the air was still hot and sticky and both of us were moving slow because of the heat. Out of the blue she asked me, “Can any of your tricks fix us?” For a moment, I had to wonder, “which of my old tricks could help us?” When she saw my blank stare, she said, “Spell, Stuart. Do you have a spell that could fix us?” The look of relief on my face must have been obvious when I said, “Oh. Witch-trick. Not which ‘trick’!”

Yes, it was that kind of day. As a practicing witch for four decades (my first spell being an attempt to raise the dead at age 11), I had more tricks in my spell-book than a prostitute; but as a former fetish worker (a career I ended in my 20s, thank you very much), I did have those kinds of tricks, too. I remember telling her, “I can conjure up something!” That night, I was hard at work.

Some spells are pure genius. Some are works of art. And sometimes, the genius that fuels magick is a piece of fucking art. That’s exactly what I conjured that night, and life changed for both of us. Things moved so quickly that for a day, “I” thought I messed up the spell. But a few days later, things settled for us. A $10,000, museum quality quartz cluster fell into my lap for a mere fraction of its worth. A weekend of exotic dancing netted her $8,000. Crazy coincidences kept coming from nowhere. Job losses, new boyfriends, some crazy brainstorming, and a plunge into the unknown soon followed. Neither of us knew what we wanted, but we both loved what we got. Somewhere in all of that, Lele’s was born.

It had to be the witchcraft, because I had no money and no business knowledge (and I’m a bit short on business sense as well). What I did have was a recipe book full of what I term “heirloom magick” and a lifetime spent working with magick and spells. I also had $1,250.00 in my pocket; and I threw that money and my caution to the wind, starting a magickal house of fragrance. Keep in mind that when I left a comfortable life in Orlando, Florida, to become a full-time RVr in California, my family, friends, and readers thought I’d cracked my cauldron (and in hindsight, I had); but when I started my business venture out of that same RV, they knew my cauldron was cracked, crusted, and rusted.

Who could blame them? In my defense – I had none. Insanity and genius are often mistaken for each other, as are the qualities of impulsiveness and determination. Was it insane of me to trust the universe and act impulsively? It was. But do I always land on my feet? I do.

My small investment tripled itself my first month, and I’ve been in the black since the beginning. Like I wrote earlier, it had to be the witchcraft, because except for the magick, I still have no idea what I’m doing. Thankfully, Flavia is coming on board to manage Lele’s financial side, so I can focus on what I do best: magick and making magickal compounds.

So, I’m grateful for everyone’s support on this crazy journey of mine. And I’d like to thank you, all of you, for joining me. Most of you know little about witchcraft, and that’s okay, because I know nothing about running a business. We are meant for each other! This is a very special project, and we are all very special people making a whole lot of magick. At Lele’s, you’ll soon discover that magick like this magick, our collective magick, it’s normal. And our normal will never be boring.

Welcome to the magickal world. Welcome to Lele’s, where magick is normal, and normal is never boring!

Recent posts by Ochani Lele

Tiers
Blog Access Only
$5 or more per month
While there might not be a new opening for patrons receiving magickal fragrances s a reward, there are plenty of openings for patrons who only want to read my blog. Two or three times a week I'll be writing about life, magick, the religion, magickal fragrances I'm creating or compounding -- really, you might be able to find almost anything here. But you will have to subscribe to read it. So click the button, grab your mouse, and scroll through what's here. And remember: I'm not referred to as the godfather of scandal (and all things scandalous) for nothing!