Few Things to Consider While Registering Domain Names

Many people who are new to online business or internet related business, may not have the sufficient or right knowledge when choosing the domain name. Choosing the domain name for your online business is the single most important thing. 

Example, If you choose a wrong domain name, You might end up burning millions of dollars in branding, instead you can choose a very good catchy and easy to remember name. For example, HostingRaja or Godaddy or Namecheap are easy to remember compare to Cogeco and RapidXen.

Here in this article we want to help people by sharing the right information about registering a domain name and helping them to choose the best domain for their business. 

So before buying a domain name, one must do their homework ie, what type of domain name that they should choose for their business? Does that domain name replicate their business? Is it easy to read and remember? Along with these, there are also a lot of other factors that one need to consider. 

Moreover a domain name is more than just a website address. It is your business and also your online identity. Since a domain name is a web address it really works in much identical manner, which helps the browser to detect to your website. Once typed in the right way, the browser will do the rest and load the appropriate page, assuming there may be someplace to move.

These are some of the top main things to consider while choosing a domain name: 

1. Domain Name

2. Domain Register

3. Domain extensions, or top-level domains (TLDs)

4. Don't Choose slang terms

5. Protect your privacy

6. Always go with country specific domain name

7. Copyright and Trademark

8. Buy Sweet and Short domain name

9. Don’t forget to renew your domain name

10. Avoid numbers in a domain name

1. Domain Name

While choosing a domain name one should get in the right frame of mind! Because most of the people rush straight into it. But the fact is that - take your time and come with unique domain name where it represents your business and where everyone can easily remember and read your domain name. So When someone hears your domain name very first time, they should know how to type it without you having to say things such as “the number 6” and “blah-blah.”

The reason why I suggest everyone to go with an easy name is that - Easy to remember domain names are one of the core values of marketing. Because if you are having a domain name with two or three words, with no phonetic bits to confuse people’s ears (whose.com and whos.com) where it might sound exactly the same but mean the total opposite of each other. So choose your domain name wisely. 

2.  Domain Register

Here is where one of the biggest confusions starts for most of the people. Yes we know that today there are a lot of domain registrar who offer one of the best and cool price for their customers. We suggest everyone to buy a domain name from a reliable web hosting provider. Not only that you also need to know the hosting company you choose and they also should be easy to reach when you need any help related to your domain.

Also beware of registrars who offer free domain names. Because no one gives them away without getting something in return.

If you are planning to buy a domain name we would like to recommend to go with HostingRaja. Because they are one of the most reliable web hosting provider who is really reliable and also trustworthy when it comes to a domain name. 

3. Domain extensions, or top-level domains (TLDs)

Today the domain market is not limited! Day-by-day there will be new domain extensions! So while choosing a domain name one should also need to see which domain extension he/she will choose to their domain. 

When it comes to domain extension there are two things that everyone needs to look at - Top level domains and Country wise domain extension. .com, .net, .org, .edu, or .gov, etc are some of the top level domain extensions. .in, .us, .ca, .uk, .nz, .cn, etc are the domain extensions for country wise. But no matter what we would recommend going with .com because it is the leader and that popularity advantage still exists today.

4.  Don't Choose slang terms

Always try to avoid slang terms and instead pick a name that will still be meaningful in 10 years. This will also help your name be understood and remembered by non-native speakers. Whether or not you intend to do business internationally, this can help with your local audience as well.

5. Protect your privacy

This is one of those factors which is not considered by many people but still, it is very effective! Because, when you register your domain name, the details are published in WHOIS which is a publicly accessible database. This could include information like your full name, email address and even home address. And you can protect it by turning off the WHOIS on your domain. But to hide this information your registrar will charge a few penny more!

6. Copyright and Trademark

Everyone who is planning to buy a domain name for their business they need to take care of this part very seriously! Because having or going with Copyright and Trademark domain name will cost you a lot of time, money and also a headache if you are sued for the violation because you’ve started trading as a company with the same name of another existing company. 

So one has to be very careful while choosing a domain name.

7. Always go with a country specific domain name

If your are looking to rank better in the search engine result then you have to choose a domain extension according to the country where are targeting. And do so is more benefits for your business in SEO perspective. 

For example if you are targeting the Indian market - then in that case you have to go with .in domain extension rather than going to .us, .uk, .ca etc domain extension.  The reason why you have to go with .in extension is that - .in refer a country code of India so using that specific country code will put more weightage for your domain name and help you to rank better in the search results. 

8. Buy Sweet and Short domain name

When you choose a domain name for your business you have to see that you choose a domain name that is short as well also very sweet to listen. Because harder or the lengthier you go it will be difficult to remember for everyone and more chance you have of someone misspelling one of the words.

For example, "buzzfeed.com" which is very simple and also very easy to remember when compare to "Bitefartcafe.rs". So always choose a domain name with less complex. One more disadvantage is that all good single word domain names are long gone, but you can still avoid long domain names by getting a little creative. Think of your domain name as part of your brand, and make sure it matches how you want people to think of you.

9. Don’t forget to renew your domainname

Once after registering a domain name for business most of the people will forget that they have to renew it based the plan which they have selected at the time of registration. Usually domain registration typically lasts from 1-10 years. So if you have bought your domain name for one year then you need to make a note of the expiration date and renew the name. Most of the hosting service provider will start sending out notices of pending expiration months in advance, so pay attention when you see them!

10. Avoid numbers in a domain name

When choosing a domain name avoid having numbers in it. Because people may get confused about whether the numbers is a digit (4) or a word (four). If you want a number in your domain name because there’s a number in your company name, buy both versions digit and word and then redirect one to the other. Also need to be especially careful about using the number “0” in a domain name because people may see it as the letter “O.”

By considering all the above factors one can easily proceed further to buy a domain name for his/her business. And I hope through this article you have got some idea on choosing the right domain name for a business, and also how to use it wisely. 

Also make sure that your web hosting company has high uptime and good customer support. Things may go wrong every now and then and you need a way to make it better. With the proper customer service in place, you may rest-confident that your problem can be solved fast. High uptime is likewise crucial as it means that clients will nearly always be able to view a website when they need to view it. Your domain name registrar company should be able to take care of all this if you get a complete package with them.