I really thought long and hard about continuing it but a few factors couldn't be ignored.
1. The company I run it through was going to double the monthly charge.
2. The advertising on the app wasn't going to come close to covering the initial fee, yet alone the doubling of it.
3. I wasn't giving the Bob app nearly as much attention as it should have gotten. Running an app should be a full-time (or as near full-time) gig. Just couldn't do it.
A one-person company only has one employee. When that employee is concentrating on creating content, the delivery of that content takes a back seat. It makes sense and it completely illogical. If I concentrated on the delivery, the content would suffer. Over the years I've managed to find that balance... but when the app was thrown in, the balance wasn't as balanced.
I may come back to the Bob app in the future. But for now... it was a good run. Thank you to everyone who downloaded it!