Modern Huntsman Co-Founders, Tyler Sharp and Brad Neathery, join Living Country in the City to discuss the Modern Huntsman publication, misinformation and lack of communication between hunter and non-hunters as well as dissension among hunters, awareness of how your content is perceived by varied audiences, adjusting messaging and tone to encourage productive conversations, the savage nature of wildlife, developing a connection to the meat you consume and trying to solve hunting’s “PR problem”.
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