Sarah here. Part 1 of my Pocket Rivals Kickstarter Journal. Starting this bad boy before we even have the page set up, because really? Any crowdfunding effort begins long before it goes public.
FIRST QUESTION:: WHY ARE WE MAKING A CARD GAME?
We’ve been selling Kevin’s art at conventions up and down the eastern seaboard for years. When we were just starting out, fan art had its place. We were flexing art muscles, learning how to sell, how to package, and how to keep an eye on trends. We also made a lot of con-goers very happy. Folks LOVED the little cards!
We want to grow Interrobang Studios as a company, though. And the bigger we get, and the more professional we get, the less we can rely on the legal gray areas of fan art to get noticed. That’s no hardship at this point. We’ve got plenty of experience, Kevin’s art chops are at 9000+%, and we have an audience (hi!!).
To move forward, we asked ourselves WHY people were buying cards and fan art. The largest goal over all, of course, is to keep our fans happy, excited, and fulfilled with our work! Ideally, we’d help our fans keep that warm, happy feeling while transitioning those customers to 100% Interrobang Studios’ STUFF. Knowing why people love our work in the first place is a big part of that.
We narrowed it down to:
1.) LORE - Our fans love a story with awesome characters!
2.) CARDS - Our fans like the small format!
3.) PACKAGE DEALS - Our fans don’t like having to pick only ONE piece of art!
4.) PRICE - Our fans like the $10 price point.
5.) COLLECTIBLE - Our fans like seeing NEW designs they can add to their collections.
So, how do we package waves of new Kevin art? Sounds like an awesome card game to me! BONUS:: since they’re all our characters, we can branch into comics and merchandise without upsetting any lawyers.