Last month, I did a webinar with the National Water Quality Monitoring Council on how to develop effective messages in science communication, with my last post
on this topic written as a companion piece. Of course, I was talking to water quality folks, so I emphasized that message development is all about “distillation,” not oversimplification.
The presentation is available on Youtube and you can download the slides here. We had a number of questions we couldn’t get to before the webinar ended, so I’ve answered them below.