Video: How to Kick Ass at Kickstarter
Oooooh golly Patrons I am SO GLAD to have finally given this talk.

If you missed it last week: I gave an hour-long presentation on everything I've learned about running successful Kickstarter campaigns during my teaching stint at The Animation Workshop in Denmark, and thanks to the school's exceptional video rental equipment there's now a very nice recording up on YouTube.

I get a lot of questions from folks looking to learn more about this weird practice. It can be the most soul-crushing, time-consuming, heart-tormenting process, but also an incredible jolt of energy, affirmation, and community involvement. There's no doubt that my career would look very different without Kickstarter. 

Everything that's made my campaigns work feels like it's come from watching my friends get smarter and better every time they launch a project, so it's great to have this recording to pay it forward to more people. I hope some of you find it useful if you ever launch your own projects (and I hope you do).

After the talk concluded we went back and watched my campaign video for True Believer back to back with the video for 100 Demon Dialogues, which was filmed five years after that first campaign.

And holy shit, you guys. It was so interesting to see myself pitching projects on film with all that time between them. In 2012 I felt like the True Believer video was polished and enthusiastic and made a great case for pitching the comic. Looking back on it with all this experience under my's not bad, per se, but I can see all these little visual tics and self-consciousnesses and things that make the presentation less powerful. I'm so...subdued? It's night and day. 

It felt apt because there was a 2012 vs. 2018 photo meme going around the web last week, and while this is off by one year, it's still a really valuable reminder of not just how different I look, but how my presence has changed. I'm more confident, more professional, more at ease with who I am and what I'm doing. It makes sense—a lot of amazing things have happened in the last five years, which basically encompasses all of my professional career—but I was still really floored.

Do any of you have practices like this for checking back in on your progress over time? I keep journals, but there's something different about video. What if we recorded annual video check-ins with ourselves to look back on as we age?

Just a thought.



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