World Building 101: Creating Norms
http://wandering-alchemist.blogspot.com/2016/03/world-building-101-creating-norms.html

Creating norms is something you do, constantly, in every game.  Today I talk about how there are two ways norms get created and how you should remain conscious of these methods.  Why are norms important and why should you be vigilant in what you have normalized, consciously or unconsciously?